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By Tommy Stabosz
Beef jerky. It’s not just for hunters anymore. Today, it’s devoured by runway models and wrestlers alike. The market is chock full of jerky manufacturers vying for shelf space; but not all beef jerky companies are created equal. When determining which one with whom to partner as a beef jerky distributor, consider these items:
How long has the beef jerky maker been in business?
It’s critical the company has a solid, positive reputation regardless of their years in business. Ask for customer or other beef jerky distributors’ references and contact the corporation’s local Better Business Bureau to ensure their legitimacy.
Does the jerky maker offer options to help you differentiate?
To grow your beef jerky distributorship, you’ll want a bevy of beef jerky varieties to tempt retailers and consumers. Though you may win taste buds with one type of jerky, it’s best to have many options plus a brand name that can’t be found on any street corner. And look beyond flavor – meat thickness, tenderness, and dryness/moistness are important selling qualities.
Does the beef jerky maker offer complementary products to round off their offerings to beef jerky distributors?
Don’t forget about the beef smokie stick, those profitable sausage-style snacks which come in a range of flavors and sizes and tend to outsell jerky 2:1. They can be sold prepackaged or loose in an inviting, ‘help yourself’ container. Look for flavorful sticks which ‘snap’ when you eat them, not squish.
How will the beef jerky be ordered, shipped and stored?
As a beef jerky distributor, can you order beef jerky using a ‘just in time’ (JIT) delivery method, or will you need to estimate how much you’ll sell, storing considerable quantities at your site? What about minimum order quantities? These are crucial items to know, especially if you have a small space. Don’t forget about product shelf life and warranty, too.
Next: More jerky considerations.
About the Author: Tommy Stabosz is the owner of Toxic Tommy, maker of beef jerky products, based in Cleveland, Ohio. Toxic Tommy offers many flavors and varieties of beef jerky, beef smokie sticks, smoked meats, popcorn and candies. Interested in beef jerky?
toxictommy.com
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